Natura


2024


Social Media Content Creation

SKILLS

Art Direction, Production Design, Content Creation, Content Strategy, Motion Graphics, Video Editing, Photo Retouching







Natura is Brazil’s leading beauty and personal care brand, renowned for its eco-friendly practices and innovative products. With a strong presence in Brazil and a growing global influence, The Charles Group partnered with Natura as a creative and strategic partner, supporting their North American and Brazilian teams across campaigns, social media, and digital marketing initiatives.

As a Motion and Graphic Designer for Natura USA's organic social team, I created Instagram content that introduced the brand and its natural ingredients to the U.S. audience, blending engaging visuals with informative storytelling.




REEL

Amazônia Experience 2024 Mega Reel





INSTAGRAM STORIES & HIGHLIGHTS

Performance-Driven Callouts for 2024 Paris Olympics





Press & Media Highlights





Castanha Collection Deep Dive (social-first design approach)









INSTAGRAM IN-FEED POSTS

Benefits Carousel





Maracujá Benefits & 5-Star Review Carousel






Tukumã Benefits Carousel






NEW Maracujá x Winny Tapajós Intro Carousel



CREDITS

Agency: The Charles Group

Creative Direction: Samantha Edwards, Heather Thill

Art/Design Direction: Monika Lennon
Content Strategy: Dani Kravette
Motion Design: Juyeon Kang


LAST UPDATE FEB 2025 © JUYEONKANG